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Clearing the PR Pollution that Clouds Climate Science

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Calgary Sun: Promoting Confusion and Irresponsibility

Calgary Sun Columnist Licia Corbella suggests today that Canada ignore climate change because Canada's contribution to greenhouse gas emission worldwide is just two per cent. Then she quotes denier-of-the-day Dr. Willie Soon, saying, "If all of Canadian man-made CO2 was removed, the effect on the Earth's temperature would be minuscule - immeasurable."

Is that the new standard for whether you should do the right thing? By that logic, the litter dropped by a single individual is irrelevant, so we should all feel fine throwing our burger bags out the window. For that matter, Corbella should be allowed to shoot her partner, her boss - or even me - because it would make only a 0.15-per-cent difference to Canada's annual murder rate. Selfish, anti-social behavior cannot be justified by its statistical insignificance.

Corbella also quotes Dr. Tim Ball saying, "The world has actually been cooling since 1998 even though man-made CO2 levels have increased."

Look at the attached graph and ask yourself whether Ball's contention is an accurate statement offered in good faith by a knowledgeable climatologist, or a malicious bit of deception put forth by someone who should know better. The burden on scientists (and journalists) should be to present reasoned and reasonable argument, not to trick and deceive, and certainly not to provoke irresponsible behavior.

What's next?

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#47636
Steve. +0; Tue, 2007-03-13 17:12; Looks like Licia may be
Steve (not verified)
Looks like Licia may be right. You guys should watch The Great Global Warming Swindle from Britain's Channel 4.
#51705
Anonymous. +0; Wed, 2007-03-21 08:32; Yeah because editors of
Anonymous (not verified)
Yeah because editors of newspapers and documentary film makers know way more about the subject than EVERY CLIMATE SCIENTIST IN THE WORLD!!

About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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