Shell's Greenwashing Advertisements 'misleading'

Tue, 2007-07-17 14:39Kevin Grandia
Kevin Grandia's picture

Shell's Greenwashing Advertisements 'misleading'

Oil giant Royal Dutch Shell has been ordered to withdrawal 'misleading' advertising in Holland after the environmental group Friends of the Earth claimed the ads were a case of “greenwashing.”

The ads showing flowers emitting from smoke stacks made the claim that Shell's greenhouse gas emissions were being recycled and used to grow flowers in actual greenhouses. The Dutch Advertising Code Authority stated, “Shell suggests that all of these gases are recycled and that is not the case, so our committee found a misleading environmental claim.”

“Instead of 'greenwashing' its environmental behavior, Shell should tackle its real problems,” said Anne van Schaik, a campaign leader for Friends of the Earth Netherlands. “For instance, in Nigeria, gas flaring by Shell causes 60 times more greenhouse gas emissions than the carbon dioxide that is reused by Dutch farmers to grow flowers.”

Nice job, and well said.

[x]

On Friday, the Environmental Protection Agency's internal watchdog, the inspector general released a scathing report on the agency's failure to control leaks from the nation's natural gas distribution system.

The report, titled “Improvements Needed in EPA Efforts to Address Methane Emissions From Natural Gas Distribution Pipelines,” describes a string of failures by the EPA to control leaks of one of the most potent greenhouse gases, methane, from the rapidly...

read more